Ideas on growth, experimentation, and living well.

I write about organic growth, A/B testing, data analysis, and the occasional life reflection. Subscribe for a monthly roundup of posts, recommendations, and a personal note you won't find on the blog.

No spam. Unsubscribe anytime.

Alex Birkett

Content Scaling: 13 Advanced Techniques to Amp It Up

Most people can write one good blog post. But one good blog post doesn’t drive results. A thousand good blog posts drive results. This constant demand for fresh, engaging content to captivate both the audience and search engines is a real pain point for many marketers and content creators. However, there are ways to streamline … Read more

Name Your Year (2024): Arena

My friend Joe Martin is a smart guy. I look up to him when it comes to designing a fulfilling life, and also when it comes to acoustic Kanye West covers. One of the coolest things he does is name his year in advance. It sets the intent for your actions and is a quick … Read more

The 13 Best SaaS Marketing Agencies in 2026

It’s easier than ever to start a SaaS business, but harder than ever to grow one. This is true now. And if I had to bet on it, distribution will be increasingly advantageous as SaaS gets easier to build with new technology, AI, and agents. Many SaaS verticals have become crowded or even commoditized. Thus, … Read more

The 10 Best B2B SEO Agencies in 2026

Hiring a B2B SEO agency? With my absolutely unbiased (narrator: he is not unbiased, he indeed runs a B2B SEO agency) and expert guidance, I’ll introduce you to the best B2B SEO agencies around. Everyone has a different budget, organizational context, and goal, so I’ll help you marry the right SEO agency to your specific … Read more

The 7 Best GPT-4 Tools in 2025

If GPT-3 was a driverless car, GPT-4 would be a warp-speed spaceship cruising through the cosmos of language and innovation. In this post, we’ll introduce you to seven amazing GPT-4 tools that are redefining the boundaries of possibilities. These tools are not only powered by GPT-4, but also come integrated with other cutting-edge technologies like … Read more

The 13 Best AI SEO Tools in 2026

AI SEO is all the rage. Whatever you want to call it – GEO, AEO, AI Search, or just good old SEO (Search Everywhere Optimization). What’s apparent is we are now optimizing for an entirely new interface and user experience. As such, there are a slew of AI SEO tools to monitor brand visibility in … Read more

The 11 Best GPT-3 Tools in 2025

Generative AI has taken the world by storm. Most of us, if not proselytizing AI writing tools in clickbait LinkedIn threads, are at least using the tools to some extent. The landscape is now quite rich with great GPT-3 tools. I’ll cover my favorites here. What is GPT-3 and How Does It Work? GPT-3 is … Read more

The 9 Best AI Podcasting Tools in 2026

No amount of tools will make you interesting. So to start, you podcast needs to be good. But nowadays, there are a ton of podcasting tools that can help your podcast sound better, look better, and get more distribution. Artificial intelligence (AI) has now made this possible. Further, generative AI tools have helped me leverage … Read more

Newsletter Subject Lines: 100s of Examples + Tips

Writing newsletter subject lines is a lot of work. You want to capture your subscribers’ attention, entice them to open your email, and deliver on your promise. But how do you do that in a few words? And how do you stand out from the hundreds of other emails in their inbox? In this article, … Read more

The 10 Best AI Content Generators in 2026

Whether for SEO, blogging, social media, video, or some other platform, content is the fuel that powers the marketing engine. Takes a lot of time, though, doesn’t it? Generative AI and copywriting tools have blown up the last few years, giving creators a ton of leverage to increase output. Editor’s note: I’m using some affiliate … Read more